Summary:Insights,Influencers, and Twitter
Twitter, as a social medium, can be leveraged to drive recommendations for market research and brand positioning . A dataset of 400+ influencers across various genres were studied[programmatically!] to achieve the following objectives -
Track digital footprint of Influencers via Twitter Analytics
Track reactions of Influencers to trending topics e.g. Social vs Entertainment
Visualize the story from Twitter Data
Click on the images to learn more!
The visualization depicts the genres and their popularity on Twitter!
Tracks the percentage share of followers by genre
The visualization depicts the tweet volume by genre!
The visualization depicts the sentiment analysis of top 10 influencers
The sentiment analyzer analyzes the tweets and indicate a score between 0 and 1!